The sports industry is growing exponentially in this modern era. With science-backed technology and management, the sport played today has gone to a new level. Sports is not just about on-field performance but also about managerial practices off the field.
With the growing importance of business principles in improving the performance of sports organizations, it is crucial for sports managers to study the science behind sports management.
BBA Sports Management, The Bachelor of Business Administration in Sports Management course aims to provide individuals with a consolidated knowledge of the various managerial and administrative aspects involved in sports.
The knowledge of operations, finance, marketing, and business strategy, to name a few, to understand the performance of sports organizations is of utmost importance. This course also aims to promote entrepreneurship and innovation in the sports industry.
ISST, founded on 26th October 2008, is the centre for sports & fitness education. ISST is the first institute in INDIA providing courses in Sports Education & Sports Management Education. Modern sport covers a broad range of areas, be it ethics, medicine, technology, finance, law, education or sociology, to name a few.
At this beginning of a new era, the sport is in urgent need of highly competent, well trained and experienced sports administrators. ISST with its modern course structure will provide a launchpad for those who wish to pursue a career in the field of sports.