
Diploma · Sports Management · Campus Pune · ISPA Accredited
India's sports industry is growing at 15% per year — IPL, ISL, Pro Kabaddi, national federations, Olympic
academies, and a Rs. 80,000 crore sports ecosystem that needs trained managers, not just players and coaches.
The jobs exist. The employers are hiring. Most applicants are underqualified.
ISST's on-campus Diploma in Sports Management in Pune gives you 12 months of industry-ready training
plus a guaranteed internship with one of India's top sports organisations — the fastest route from
any graduation to a full-time sports career.
Free Counselling Session
Get a personalised programme overview and eligibility check — no obligation.
Is This Right for You?
Your Learning Path
Sports economics, the Indian sports ecosystem, governance structures, federation management, and the business models behind professional leagues and academies.
Sponsorship, sports branding, digital media, fan engagement, and live event operations — the commercial engine of modern Indian sport.
Sports facility management, HR in sport, financial planning for sports organisations, and legal frameworks including player contracts and broadcast rights.
Guaranteed 8-week internship with a top sports organisation — IPL franchise, national federation, sports brand, or management agency — plus final placement support.
Why ISST
ISST's 180+ hiring partners include IPL franchises, national sports federations, Olympic academies, and international sports brands. Your internship placement is structured, confirmed, and monitored.
ISST has been placing graduates in India's sports industry since 2006. Employers know the ISST diploma — when they see it on a CV, they know what they're getting.
Pune hosts SAI centres, international academies, and a thriving sports event scene. On-campus means immersion in this ecosystem — guest sessions, industry visits, and live project partnerships.
Faculty includes active sports managers, federation officials, franchise operations heads, and marketing directors. The curriculum reflects what is being done in industry right now — not textbook management theory.
Whether your degree is in commerce, science, arts, or engineering — if you're passionate about sport and want to build a career managing it, this diploma is designed for you.
Your classmates will go on to work at IPL teams, NSFs, sports startups, and Olympic committees. Your batchmates are your future network — and ISST alumni actively refer and hire each other.
What You'll Study
Career Outcomes
Manage sponsorship, brand partnerships, and fan engagement at IPL franchises, pro leagues, national federations, or sports marketing agencies.
Rs. 5–18 LPAPlan and execute tournaments, mega-events, grassroots leagues, and international competitions for federations, agencies, and corporate sport divisions.
Rs. 4–15 LPARun the business side of a sports academy, club, or franchise — facilities, staff, scheduling, finances, and junior development programmes.
Rs. 4–12 LPAJoin national sports federations, state associations, or the Board of Control — managing operations, tournaments, athlete welfare, and compliance.
Rs. 5–16 LPALaunch your own sports academy, event management company, sports tech venture, or athlete management agency — with the business tools to make it viable.
Unlimited upsideISST alumni work at FIFA, ICC, CWG organisations, and sports management consultancies globally — the ISPA accreditation makes the credential portable.
Rs. 8–30 LPAAlumni Stories
"I graduated with a BCom and had no idea how to get into the sports industry. The ISST campus programme gave me everything — the knowledge, the internship at a Mumbai-based sports marketing agency, and the network. Within six months of completing the diploma I was leading sponsorship campaigns for a Pro Kabaddi franchise. ISST opened the door that no MBA would have."
"After my BA, I knew I wanted to work in sport but had no pathway. The ISST diploma was the best year of my life — real projects, industry speakers every week, and an internship at a national federation that converted into a full-time offer. I now manage athlete development operations for a national sports federation and my career trajectory is better than I ever imagined possible."
India's sports industry is adding thousands of management jobs every year. The graduates filling those roles will have the right credential and the right network. Be one of them.